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For all those who wonder if RIOT can keep up this business model, be glad of Valve's apparent entrance into the MOBA fray. The more companies vying for the coveted "DotA Successor" the better. In the end, the best product will win the majority of market share, and the consumers will be treated with a superior MOBA.
Keep up the good work RIOT. I support you. Lets hope your strategy pays off in the end.