What is the marketing strategy? I'm ignorant to this kind of stuff, but I'm quite confused as to how Valve can aim to generate money like LoL this way.
They make enough money with Team Fortress Hats to make Dota 2 free.
Because Valve is a huge ass company and has multiple revenue streams (as mentioned, the free market on TF2 makes a ****-ton of money)
Also Steam...that makes money...
Because Gaben is God.
It's probably a draw, or marketing strategy.
That and the original was free.
They use it as a tool to get even more people on steam.
They have a lot of cosmetic things you can buy - different looking hero weapons/items, couriers, ward skins. They also sell announcer packs and tournament passes.
Game costs 30 bucks. League is completely free. You can go your whole league career without spending a single penny, but you will have always payed that $30 for DotA 2.
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